Pessoas
- Membros integrados
José Carlos Pinho
Doutoramento em Industrial and Business Studies Universidade de WarwickSobre
Áreas de interesse
Publicações
Marketing decisions and implementation process for entrepreneurial and managerial practices: a critical incident technique approach
Journal of Research in Marketing and Entrepreneurship DOIUnderstanding the Navigation Experience: Do Virtual Customer Service Agents Make a Difference?
Journal of Creative Communications DOISocial Marketing and Online Social Support Structure in Contexts of Treatment Uncertainty
Journal of Nonprofit and Public Sector Marketing, 34(3), 311-350 DOIUncovering the Use of the Social Support Concept in Social Marketing Interventions for Health
Journal of Nonprofit and Public Sector Marketing, 34(1), 1–35 DOIDynamic capabilities configurations: the firm lifecycle and the interplay of DC dimensions
International Journal of Entrepreneurial Behavior & Research DOIProjectos
O efeito sinérgico da gestão da qualidade e orientação para o mercado no desempenho organizacional do sector da Saúde: O caso Português
Financiamento: Fundação para a Ciência e Tecnologia
Duração: 2007-07-28 - 2011-04-27