Maria Teresa Heath & Matthew Heath. (Mis)trust in marketing: A reflection on consumers’ attitudes and perceptions . Journal of Marketing Management
Caroline Tynan, Maria Teresa Heath, Christine Ennew, Fangfang Wang & Luping Sun. Self-gift giving in China and the UK: Collectivist versus individualist orientations . Journal of Marketing Management
Maria Teresa Heath, Caroline Tynan & Christine T. Ennew. Self-gift giving: Understanding consumers and exploring brand messages . Journal of Marketing Communications
Maria Teresa Heath & Andreas Chatzidakis. The transformative potential of marketing from the consumers’ point of view . Journal of Consumer Behaviour
Maria Teresa Heath & Andreas Chatzidakis. ‘Blame it on marketing’: Consumers’ views on unsustainable consumption . International Journal of Consumer Studies
Maria Teresa Heath, Caroline Tynan, & Christine Ennew. Accounts of self-gift giving: nature, context and emotions . European Journal of Marketing
Maria Teresa Heath, Lisa O’Malley, Matthew Heath & Vicky Story. Caring and Conflicted: Mothers’ Ethical Judgments about Consumption . Journal of Business Ethics
Maria Teresa Heath & Matthew Heath. Once upon a time there was a consumer…: stories of magic and the magic of stories . Journal of Marketing Management