Portuguese Hoteliers Environmental Concerns . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
The Relationship Between Personality and the Creativity of Frontline Employees: Evidence from Services . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
The Impact of Digital Corporate Branding on Consumer-Company Identification . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Representing Value Co-creation as a Practice of Consumption: Customers’ Perspectives and Actions . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Personality and the Creativity of Frontline Service Employees: Exploring Quadratic and Moderating Effects . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Drivers and Outcomes of Corporate Identity Management . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Corporate Brand Representations in B2B Companies’ Websites . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Consumer Experiences of Marketing: Pervasive, Problematic, and in Need of a Caring Perspective . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Complexity of Dyadic Gift-Giving Forms: A New Framework . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Artifacts of Corporate Identity in Emerging Business Relationships . Developments in Marketing Science: Proceedings of the Academy of Marketing Science
